13 Point Criteria You Should Use to Select the Realtor
to List Your Home to Help Assure that You get the
Maximum Price in the Minimum Time
By Linda Cavette
To help assure that you get the Maximum Price in the Minimum Time, you want to List with a Realtor that as a minimum does the following:
1. Is an agent with the largest real estate brokerage and named the most successful internationally.
2. Uses Internet Real Estate Websites to attract 90% of the buyers who shop for their future home without a Realtor. I have personal accounts with popular Websites and they are connected directly to my email. When a Buyer has an inquiry about my listing on a realty website, I am contacted automatically.
3. Personally advertises in the LA Times, Coldwell Banker Weekly View Magazine, Daily Breeze, Beach Reporter, and local magazines such as Peninsula Magazine with pictures taken to maximize the appeal of your home to attract buyers and realtors.
4. Hires a professional company that creates appealing professional flyers with pictures, which maximize the appeal and desirability of your home with a tantalizing description and facts. Gorgeous pictures will draw buyers to your home. They can produce websites on your home, mail out Just Listed postcards, and post on You Tube a video of your property with your permission. And more.
5. Injects these appealing pictures and descriptions on to the Multiple Listing Service IMMEDIATELY. The MLS feeds the pictures and information of your property to an innumerable amount of realty websites.
6. Has a LEGAL background AND does an in-depth review of the contracts and disclosures to make sure that any potential legal challenges are minimized. Has a transactional secretary to confirm that all documentation is completed without flaw before Close of Escrow. California is a litigious State.
7. Is willing to fight with great energy for your maximum outcome by doing the following:
a. Holds an open house weekly to draw buyers to your home, and advertising it in newspapers and on the Internet.
b. Personally phones the buyers agents after buyers previews.
c. Cares enough to make sure you get the maximum price possible by meeting the appraisers with comps for them to use in case they are not familiar with the area and, questioning the lender’s appraisers.
8. Has real estate experience and a legal background to make sure that you do not end up with your house tied up in escrow by a buyer for months and then cannot close because of one of the following:
a. May never be able to sell their house which is a contingency of sale.
b. May never be able to qualify for the mortgage required.
c. May back out because of the local restrictions, which would prevent them from making construction changes.
9. Uses the largest company in the local area with over 200 agents. I provide them all with specific detailed descriptions of your property as we come together as an army of agents each Tuesday to meet and also view your home when it is first listed.
10. Helps you make your home more “saleable” by going over a Critical Evaluation of what you can do to make your home more desirable. These include curb appeal, the important kitchen review, lighting and other items, which can persuade prospective buyers to fall in love, picturing themselves and their furniture in your home.
11. Follows the local and national real estate financial news to guide you regarding forth-coming events, which could affect your property and its potential sale and is able to make educated evaluations about future economic real estate forecasts.
12. Keeps you informed each week of the good, the bad and the ugly so that you can make educated changes that maximize the outcome you are looking for in a swift, timely manner.
13. Personally works with you and all documentation without assistants to insure there are no mistakes or misunderstandings giving you experience, total loyalty, and peace of mind in the transaction.